What is a QR code?
QR codes (Quick Response codes) have been slowly making progress as a fixture in the information age as tool to connect people to relevant content. The symbol can be thought of as a visual link to the internet since the destination is simply a webpage. The concept behind QR codes is to remove the step of the user having to manually enter a URL or web address in order to visit a specific website. The two dimensional matrix bar code is capable of storing up to 4296 alphanumeric or 7089 numeric characters.
In order to make use of a QR code you must use a smart phone or tablet with an app that is capable of deciphering the digital code. Part of the reason there has been a relatively slow adoption of this technology is that iPhones and iPads have not added this functionality native within the operating system (OS) of the device. It is therefore left to the individual owner to download the proper app and then the user must open the app and trigger a 'reading' of the code. These complicated steps just aren't that well known to the general public, it is generally tech savvy individuals who would know the steps necessary to complete the path from QR code to it's online destination.
In order to make use of a QR code you must use a smart phone or tablet with an app that is capable of deciphering the digital code. Part of the reason there has been a relatively slow adoption of this technology is that iPhones and iPads have not added this functionality native within the operating system (OS) of the device. It is therefore left to the individual owner to download the proper app and then the user must open the app and trigger a 'reading' of the code. These complicated steps just aren't that well known to the general public, it is generally tech savvy individuals who would know the steps necessary to complete the path from QR code to it's online destination.
Scans by mobile OS
Despite the lack of native scanning within the Apple operating system, iOS devices account for 68% with Android at just over a quarter of all mobile scans according to JumpScan. The app store has hundreds of apps both free and paid, which enable the device camera to process the image into alphanumeric and/or numeric data representing a URL.
